I’m Hanna, a multidisciplinary designer in Milan — posters, brands, wayfinding, screens.
A consistent and intuitive wayfinding system for the Cultural Meeting Center in Lublin: modular logo, 20+ pictograms, floor signs and directional arrows reflecting the building’s geometric rhythm.
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A civic design system of QR-code stickers bringing Istanbul Convention themes — violence, victim protection, equality and justice — into everyday public spaces. One scan leads to immediate support.
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A mobile app that makes the hidden environmental cost of everyday AI chats visible — water, energy and CO₂ translated into things you can actually feel. Your usage grows into a generative mosaic mirror you can reflect on.
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Live · hannasaroka.name/reflectionBrand identity for a vintage clothing store: an earthy palette, a custom pattern of buttons, needles and thread, and a presence that communicates slow-fashion values instantly.
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A complete visual identity for a kayaking, canoeing and SUP company: custom logotype, pictograms, patterns inspired by water currents, merchandise and outdoor advertising.
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A playable dystopian story: start inside an in-world propaganda portal, decrypt an intercepted signal and dig through terminals and dossiers to uncover what the official broadcast hides.
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Play · hannasaroka.name/edengateFifteen posters about women’s rights, bodily autonomy and the voice that gets taken away — the language of medical and legal documents turned against itself, staged as a hospital-corridor installation.
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One designer for print, brand, space and screen — from the first sketch to the final file.

I build visual systems, brand identities and campaigns that sit at the intersection of political urgency and aesthetic precision. Whether it’s a poster series on ecofeminism or a brand identity for a growing business, I bring the same commitment: make it mean something, make it last.